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How are my products priced for my online store?
How are my products priced for my online store?
Updated over a week ago

All products must be approved and priced by retailers. Flaviar handles the sell-in process to retailers for you once you submit your products and MSRPs.

Our retailers price based on a standardized 30% gross margin* and will typically price at MSRP as long as it allows for the target margin. (*Please note that this is not 30% mark-up.)
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By default, products are set at a single, uniform price that is optimized for the lowest price based on your distribution.
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To anticipate the required retail price for your products, you can take the cost at distribution in a given market (i.e. what the retailer will need to pay your distributor for your product) and divide it by 0.7.

For more information on how to add new products, see here.


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